I have loved corporate humor for a long time. This is the origin story of SGMR Industries, Inc. that I wrote on June 30, 2014.
SGMR Industries came out of an idea from last Christmas when I needed a company name for a post. This link leads to that post which lampoons the company year-end letter, or the speech that was given at the company Christmas party. I used to hate these things, because for so long, no matter how great the news was, it was always just shy of that point where the employees would get decent bonuses. So, I took it many steps further and created an entire persona for the CEO and the company itself.
It should be obvious that SGMR Industries is named after the blog itself, but in the context of the company propaganda it doesn’t stand for anything. Also, the nature of the company is not stated, but it contains every possible position that can be conceived of (this makes it easy to use as an sample company). It could appear to be a machine shop in one post and a silicon valley startup in another. The only thing that can be assumed correctly is that it is the worst-run company ever, thanks to the president and CEO, Alien Coffeeground.
Yes, I have named the president and CEO after my online identity. That’s the only thing I have in common with this incarnation of the persona. The CEO represented is not indicative of any particular CEO I ever experienced, but is an admittedly over-the-top figure who abuses his power and position for his own gain. This is basically a look at the inner-workings of a corporation through the imagination of a former employee of several corporations (that would be me…the real me). The company, as a whole, is not meant to represent any one company I have ever worked for, but really exaggerated examples of what I’ve experienced at all of them.
So, I am officially making SGMR Industries, Inc. a regular feature here as it will pop up occasionally as I need to hire people (like replacing people that might be lost, through no fault of my own, at the company’s “team building” exercise). There might also be a need to address some silly public relations debacle from time to time.
OK, back to present day.
Since that time, there was a Twitter account (closed) which I used to openly mock tech companies' new product announcements (*COUGH* apple *COUGH*). These days, I have been writing new material and it will be posted here periodically and much of it mirrors realities happening in the business world today. I am also working on a project that I attempted to start a while back.
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